01
Google Ads
Search campaigns to reach the patient at the exact moment they look for the specialist.
Medical marketing
Authority isn't viral.It's built.
For those who dedicate their lives to caring for people, there is a team dedicated to positioning their career online.
R$ 20M
generated for clients through paid media
The scenario changed
Patients changed. The choice starts on a screen.
Today, choosing a specialist starts on the phone, long before the first appointment.
- Patients search on Google before booking
- Competition increasingly present online
- Authority built in the practice, invisible on the internet
- A schedule dependent on insurers and referrals
- Ads with no strategy burning through budget
- A justified fear of breaching CFM rules
The rule of the game
Those who aren't found don't get chosen.
The right moment
When should you look for Innove?
The earlier positioning starts, the more solid authority becomes.
- 01Opening your own practice
- 02Moving from insurance to private care
- 03Launching a new procedure
- 04An amateur or outdated website
- 05An Instagram with no consistency and no direction
- 06Active campaigns that don't generate qualified demand
- 07Generic positioning in a competitive market
Left to right: Gabriel Simoni, Lucas Costa and Breno Marfak.
Complete delivery
What we do for your positioning
02
Meta Ads
A strategic presence on Instagram and Facebook to build demand and recognition in your region.
03
Tailored websites
Fast, elegant pages built to turn visits into booked appointments.
04
Content and Instagram
Editorial direction, scripts and Reels that build authority without turning the physician into an influencer.
05
Visual identity
A personal brand at the level of the career and reputation you built.
06
Executive reports
Full clarity on investment, leads and progress, in direct language without jargon.
Who trusts us with their name
Marketing for those who take their own reputation seriously
The names above are a selection. Innove currently works with more than 20 clients, and more than 50 physicians and healthcare professionals have worked with us.
A difference you can tell
Why do physicians choose Innove?
How we work
- We work only with physicians and healthcare professionals
- Strategies within CFM advertising rules
- Close, personal service, with no ticket queues
- No generic recipes from traditional agencies
- Continuous monitoring of campaigns and what they generate
What you gain
- Positioning coherent with the reputation you built
- More qualified patients arriving through the right channel
- Your routine preserved: you care for patients, we handle the digital
- Decisions guided by data, not guesswork
- The peace of mind of growing online without ethical risk
Compliance
The CFM's bar is an asset, not a limit
The CFM does not oversee marketing agencies: it oversees physicians. Any published infraction answers to the client's medical license, not the agency's tax ID. That is why our bar is stricter than required: every piece runs through a medical advertising checklist before going live, and final approval always belongs to the physician.
The checklist that runs on every piece
- Physician's name, CRM and RQE visible
- Free of promises or insinuations of results
- No patient imagery or before/after, real or generated
- No superlatives or comparisons with peers
- No prices, discounts or promotions
- No patient testimonials, in any format
- Every cited technique recognized by the CFM/AMB
- Final approval by the responsible physician
Next step
Book a positioning diagnosis
A direct, no-commitment conversation to understand where you are and where you can go.
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